Keen and green
August 23rd, 2010 Posted by Enable
How do you help over 200,000 staff around the world to reduce their environmental impact was the massive challenge the UN set for its “Greening the Blue” project. Here’s a short film we developed to show some practical (and not so practical) ways to achieve this:
Greening the Blue from Greeningtheblue on Vimeo.
Smart talking
August 19th, 2010 Posted by Enable
Attendance to our new Royal Jelly event for the fashion world’s great and good was so exclusive Matt even turned up in an Armani suit. Royal Jelly’s an amazing invite only event held every six months where the movers and shakers in fashion e-commerce share their experience and big ideas. It’s held in a secret venue so anyone attending doesn’t know where they are going until the last moment. Now we just need to find the next location!
A bobby dazzler of a summer (despite England’s performance)
August 18th, 2010 Posted by Enable
While England bombed out at the World Cup, its fans didn’t, thanks to our latest campaign with Drinkaware.
To encourage footie fans to “keep it tidy” during the competition, we gave away 10,000 Drinkaware footballs embossed with plenty of useful tips for responsible drinking. You can also see highlights of our Freestyle Football Team’s UK tour and we managed to drag Gareth Southgate away from his BBC commentary duties to show us his favourite freestyle trick and talk penalties.
Dan also used the excuse of Drinkaware’s “Got Yer Back” campaign to camp out in the UK’s surf city, Newquay – along with 100,000 other sun-seekers.
UN, U2 and Ubiquitous software
May 5th, 2010 Posted by Enable
Q: What have Ban Ki-moon, Bono and Bill Gates got in common?
A: We seem to have been in the press alongside them a fair bit recently – Ban Ki-moon’s lot at the UN are a new client; we’ve launched a fantastic campaign for Bono’s charity ONE and Alex, Enable’s Experience Director, managed to get stacks of attention in Marketing for slagging off Microsoft’s new smartphone. Nice. Oh and he managed to bad mouth Twitter as well. Time for somebody to head for their media training course…
On a more positive note we’ve just launched a very sexy iPhone app that will change the world*, have got our mitts on one of the first iPads and have created some test apps that will soon revolutionise the world of e-commerce** and have just launched Becauseitsgood.org – a community of smart digital thinking for and by smart charity people. Beautiful. And seemingly, looking at the concentration from the studio more great things to come…
*some of the contents of this post aren’t necessarily true
**some are
Power trip & coneheads
February 24th, 2010 Posted by Enable
2 years later and Matt’s still banging on about about battery life. Thankfully Darius (after some intensive media training) managed to get through this interview with no mention of monkeys. Have a listen to Enable’s illustrious leaders in their follow up interview with FT’s Peter Whitehead.
And if you were missing the Darius of old, don’t worry, he’s not gone
anywhere. Check out his presentation at Digital Thinking using an orange, 200 plastic balls and a woman dressed as a conehead make his point that digital is boring:
Darius Pocha speaking at the Thinking Digital Conference 2009 from Herb Kim on Vimeo.
Take a deep breath
February 22nd, 2010 Posted by Enable
End of February already? Ouch. Our feet haven’t touched the ground since…well, for ages.
We’ve helped Lipsy boost its Christmas sales in the first part of a two phase e-commerce website transformation, have won new website and intranet business from the RNID and all while running multi-channel digital campaigns through Christmas and into the New Year for Drinkaware. Oh yeah, and our site for CSV was also given 18 out of 20 in Third Sector magazine. Nice.
One addition…
October 27th, 2009 Posted by Enable
Kate (our Queen of Campaign Co-ordination) interviews some of the Enable team about the burning questions that concern a thrusting young digital agency.
Ben, Robb, Darius, Ben, JP, Ben, Seb, Lauren, Hugh, Amanda, Ben, Claire, Matt, Ben, Nic, Ben, Alex, Kit and Ben answer the question ‘What is one addition you’d make to Enable’.
Next time: Ben on why you should never ask a Planner to give you a simple answer to a simple question…
Pink Pirates
October 14th, 2009 Posted by Enable
Last week 20 of Enable’s finest descended on a number of Bristol landmarks dressed as pirates in aid of Breast Cancer Care. Every 11 minutes someone in the UK is told they have breast cancer so in addition to our work on the Pink Fridays campaign we thought we’d behave like idiots and raise some cash for our friends at BCC.
Step 1: Dress up as Pink Pirates
Step 2: Get a big yellow bus to Bristol Zoo
Step 3: Prance around with the flamingos (running with the pink theme)
Step 4: Do the conga all the way from Bristol Zoo to the Bristol Suspension Bridge (very tiring!)
Step 5: A Pink-nic (prawn-cocktail crisps, strawberry cakes, pink doughnuts) by the Bristol Observatory, in the drizzle, dressed as pink pirates, with a view of the suspension bridge.
It was very silly and a great laugh. Best of all we raised over £1000 and we’re still going – if you fancy donating to a great cause visit our justgiving page.
A few accolades
October 2nd, 2009 Posted by Enable
We’ve had a few nice bits of recognition for our work recently.
Traces of Hope won the One World Media Awards in the New Media category. We’re also shortlisted at the PR Week Awards – fingers crossed.
Breast Cancer Care was NMA’s site of the week.
London Gets Equal was Third Sector’s campaign of the week.
Computer Arts profiled us in Output: Design trends, the hottest illustrators and the best new work from around the world and did a Q&A with Darius. The creative team were prety pleased to see their work alongside The Ronin and Ian Anderson from The Designers Republic.
Overdue news
October 2nd, 2009 Posted by Enable
Our first news update since February. Rubbish. Anyway…
NEW HOME
We’ve moved (again). Our current home is Spike Island, 80 000 sq. ft. of space devoted to visual arts and media. Spike was formerly an old tea packing factory and has been refurbished into studio and gallery space.
NEW RECRUITS
Hi to Alex 1 (UX), Alex 2 (also UX, will be working for Alex 1, very confusing), Dan and Nick (Client Services), Damon (Creative), Kate (Campaign Management), Claire and Amanda (Production Management), Rick (Technology), Kieran (Strategy), Faye and Lauren (superstar interns).
NEW WORK
UEFA
One of the biggest disappointments of last year was losing the redesign of UEFA.com in a last-minute penalty shootout with another agency. So we were over-the-moon when UEFA asked us to do the creative on something very exciting. We’ll tell you more soon.
Lipsy
We are doing some exciting stuff for Lipsy and their parent company Next at the moment.
Drinkaware
We’re working on all of Drinkaware’s consumer campaigns for the next year. Check out The Ultimate Day and Play Your Night Right for the first fruits.
Scope
We’ve just finished working on a scoping exercise (no pun intended) with our friends at Scope to specify requirements for their new website, intranet and CMS.
Back in June we also helped out with some ideas for creating buzz around their great Time To Get Equal campaign. The result was London gets Equal – a race across town on public transport to spell out a giant ‘Equal’, captured on film, live tweets, phone blogs and photos.



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